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Dislog announced yesterday the acquisition of Chef Sam, a Barcelona-based consultancy specialising in innovation services and healthy food and beverage brands. The transaction has been closed for €40 million, and includes the sale of 100% of the shares of Chef Sam and private equity firm Nexxus to Dislog.
Headquartered in Casablanca, the group headed by Monce Belkhayat, dedicated to the distribution of products in Southern Europe and North Africa, is strengthening its international expansion by investing in the FMCG sector with one of the leading companies in the market.
With expected revenues of 25 million euros this year, Chef Sam has contributed to the growth and expansion of brands such as Vitacoco, Pastoret, Heura, Flax & Kale and La Vie. In addition, it has also taken equity stakes in brands such as Midnight, Chic&Love, Coliflow and Family Love.
Chef Sam was founded in 2016 by three former executives of French food multinational Danone, Bernard Hours, Rafa Esteve and José Cano, and Nexxus took a significant equity stake of less than 50% in 2022.
‘This is a significant step for Chef Sam; the integration with Dislo will not only strengthen our presence, but will accelerate the growth of our brands in new international markets, always maintaining our essence and commitment to health and wellness,’ said Bernard Hours, president of the company, yesterday.
In the new phase, José Cano will remain at the helm of Chef Sam, while Bernard Hours and Rafa Esteve will acquire responsibilities on the board of Dislo Europe.