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The Grammy-winning rapper is getting into the ‘back to school’ spirit with a campaign that revolves around a fictional ‘FU’ University and includes online courses, merchandise and scholarship funds in its program.
The industry’s hottest iconic Flamin’ Hot flavor joins forces with Megan Thee Stallion to form Flamin’ Hot University. In the campaign, the music icon encourages students to embrace the spicy Cheetos spirit and attend college through virtual classes.
At this university, whose motto is ‘Education is Spicy,’ students can learn to ‘Unleash their Flamin’ Hot’ through short courses on food, fashion and lifestyle; including recipe content and styling tips.
F.U. students will also be able to enter campus in style dressed in an exclusive line of merchandise created by fashion designer Melody Ehsani.
The capsule collection includes six garments, such as the ‘Stallion Varsity’ jacket and ‘Hot Girl Club’ sweater, along with limited edition Doritos Flamin’ Hot Nacho and Cheetos Crunchy Flamin’ Hot flavors, created in collaboration with Megan Thee Stallion.