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Hijos de Rivera has taken an important step in its international expansion strategy by creating its first subsidiary in the United Kingdom. Estrella Galicia UK Limited, which began operating at the beginning of 2025, has been established in response to the company’s notable growth in sales in this key market, considered strategic due to its development potential.
The group, led by Ignacio Rivera, has decided to manage the distribution of its products in the UK more autonomously, while continuing to collaborate with its local partners, such as the distributor Greene King, with which it had already been working to boost the brand’s presence in the country.
According to the company, this subsidiary will strengthen the relationship with British consumers, improve brand awareness and streamline distribution processes. Francisco Hucha, CEO of Corporación Hijos de Rivera, has pointed out that having its own subsidiary in such a dynamic market as the British one will give the company the opportunity to create a more deeply rooted and closer relationship with consumers.
This new company adds to the international growth of Hijos de Rivera, which already has a presence in the United States, Mexico, the Philippines, Brazil and China. In 2023, the international business accounted for 6% of its total turnover, which reached 828.8 million euros. Despite the global expansion, the company maintains its focus on key markets such as the United Kingdom, where it has experienced exponential growth in recent years.
This move reinforces Estrella Galicia‘s positioning as a brand with a global vocation, which continues to consolidate its presence in key markets in order to continue increasing its visibility and sales volume.