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Harry Styles is back on the scene with supernatural news: a new product and pop-up from another dimension. Inspired by the cosmos, the new nail polish constellation evokes the Milky Way through four pastel iterations called Cow Jumped Over The Moon, Space Pink, Milk Man’s Cheeks and Not Sorbet wrapped in glow-in-the-dark sticker cases.
In parallel to the product launch, Harry Styles wanted to add an experiential layer to it all with the opening of a pop-up called ‘AstroMilk Bar’: a retro-style space ice cream parlour with a nod to futuristic American coffee shops. Where? In Chicago, Illinois (1623 N. Damen Avenue).
Finally, the Pleasing brand closes this celestial circle with a capsule of ready-to-wear and accessories including T-shirts, shorts, hoodies, scarves, hats, socks and bags. All reinterpreted in a nostalgic red and white colour palette with AstroMilk’s mascot, Marshal, the Martian milkman.
The ‘Pleasing AstroMilk‘ collection is now available through the brand’s website.
