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L.A.’s famous luxury supermarket has just unveiled an unprecedented collaboration with an ‘outside agent’ to the world of stardom. Based on the summer inspiration of a tropical fantasy, Erewhon has teamed up with ‘Vacation‘ sunscreen to launch a smoothie that will be available in all its shops until June.
The Vacation brand has been chosen to ‘protect’ all Erewhon devotees with its summer drink that takes as a reference the ingredients and aroma of its ‘Classic Lotion’ line. This shake thus dilutes the scents of this legendary cream in its refreshing blend of coconut, banana, aloe vera, Tahitian vanilla, blue spirulina ‘pool water’ and a pinch of sea salt.
While Erewhon’s other smoothies are notorious for their exorbitant $20+ prices, the ‘Sunscreen Smoothie’ will be free for Erewhon members until 14 June, and will cost $9 for non-members.
