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Whether you are a follower of Emma Chamberlain or not, there is no doubt that her coffee brand has altered the codes associated with this stimulating beverage. Not only because of the aesthetics that surround it, but also because of all the innovative and quality products that have made it a leading coffee lifestyle brand. Now, the social icon has just reaffirmed this status with the launch of its new line of ready-to-drink (RTD), plant-based coffees in cans.
This launch offers all its fandom the same exclusive product they have been waiting for in a new and convenient format thanks to an exclusive collaboration with Walmart, which will display these plant-based coffees on its shelves nationwide. A collection of creative beverages that will be available in four flavors: classic cold brew, mocha latte, cinnamon bun coffee, vanilla latte and traditional latte.
Generation Z’s favorite caffeine drinker goes beyond the classic coffee bags and cold brew pods with this new concept that, according to the content creator, was scarce in the market: ready-to-drink coffees that are as dairy-free and healthy as possible. Each of these coffees, made with almond milk or coconut cream, only contain 1 gram of sugar per unit.
This emerging line of coffees, as it could not be otherwise considering the elevated aesthetics that define its Instagram feed or its Youtube videos, is dressed in Emma’s distinctive design codes, with attractive packaging and vibrant colors on which its classic animals are illustrated in naive key that identify each of the coffee typologies.
