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Brad Pitt becomes the star of De’Longhi‘s new worldwide campaign, of which he is a global ambassador, on the occasion of the launch of the Italian brand’s new high-end product.
It is a second chapter in which the Oscar-winning interpreter distills Mediterranean luxury to present ‘Rivelia‘, an innovative super-automatic coffee machine equipped with interchangeable bean tanks, which also stands out for its color touch screen and its LatteCrema Hot technology for frothing milk.
‘For me, coffee is not just a drink, it creates connections, it allows you to take a moment to yourself, take a breath and enjoy the moment,’ Pitt says in a statement about this campaign that aims to ‘transport customers to a European setting to bring them even closer to the brand’s core identity and its promise of authenticity.’
The ‘Perfetto‘ coffee experience with which to discover new unexplored territories of coffee pleasure thus envelops the narrative of this new cinematic episode in the Brad Pitt x De’Longhi story, directed by American filmmaker Bennett Miller.