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Dunkin’ is now collaborating with this unexpected celebrity duo to introduce its new fall beverage in an ad that aired Tuesday night during the MTV Video Music Awards. In the clip, Ice Spice and Affleck are sitting across from each other, trying to come up with a name for Dunkin’s upcoming drink.
‘We have to come up with a name for a drink, but it’s not easy, is it? Nowadays, with social media and kids, it has to be authentic. How are people going to relate you to Dunkin?’ asks Affleck.
‘I’m a Dunkin’ girl […] My fans are the Munchkins. Ice Spice Munchkins Drink?’, referring both to the star product on the Dunkin’ menu and to the name of her fan community ‘Munchkins’, linked to her first viral hit. A base on which the artist has created the Ice Spice Munchkins Drink, with a texture similar to that of a cookie and cream milkshake.
The new Ice Spice shake for Dunkin’ is thus made with ground pumpkin spice munchkins donuts. A creation that is illustrated in the ad co-starring Ben Affleck, who has repeatedly demonstrated his undying love for the franchise, and has even been the face of some of its spots.
The video ends by revealing that the ‘Ice Spice Munchkins‘ drink will go on sale on Wednesday, September 13. All that’s left for us to do is to try it.